Canadian Frame Suppliers Brand Perception Study Now Available
VuePoint IDS Inc. and Jobson Medical Information LLC., are pleased to announce the release of the first annual VuePointTM Canadian FRAME Supplier brand perception study. The internet study of Canadian ECPs provides insights on 35 Canadian frame suppliers on 27 different market attributes, including quality of product, customer service, back-order management, internet ordering, sales representative service and more.
Results will help companies with competitive positioning, identifying required adjustments in priorities and determining opportunities to better serve clients' needs.
The study also identifies which companies are perceived to potentially gain or lose business over the next 12 months. A Net Promoter Score® (NPS®) for the leading suppliers in the Canadian market are also provided. The NPS is a robust measure of company or brand loyalty by customers familiar with the brand and is widely-accepted as a proxy measure of revenue growth.
Companies competing within the Canadian market and/or evaluating the market for entry will find considerable value in the results.
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